Rhetorical Communication

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Rhetorical Communication

The spoken word, the content of a speech or presentation, the sequence of arguments and the personal means of impact are important factors in convincing interlocutors and listeners.

In leadership practice, there are a number of situations in which rhetorical skills play a role:
■ in the presentation of work and business results
■ when informing employees and colleagues
■ in negotiations with other bodies

Direct and comprehensible communication is a prerequisite for success here.


Practical exercises,
Short presentations,
(video) feedback.

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